Bright Lights Consulting is dedicated to guiding businesses toward sustainable success combining strategic planning, powerful networking, and real world business analytics driven insight to unlock the growth hiding in plain sight.

Founded with a passion for empowering entrepreneurs and business owners, BLC was built on the belief that every business has untapped potential waiting to be discovered. We bring clarity to complexity, helping you build smarter strategies, forge meaningful connections, and use your data to make decisions that result in revenue.

Our three core services Business Strategy, Networking & Marketing, and Data Analytics work together to give you a complete picture of where your business is today and a clear roadmap to where it can go.

Meet the Founder & CEO

Matt Drelles, Founder & Principal Consultant of Bright Lights Consulting, brings a results-driven approach to business strategy, networking, and data analytics. With a background in insurance, revenue operations, and organizational management helping entrepreneurs and business owners unlock sustainable growth, Matt founded BLC on the belief that every business benefits from better data and more organized processes.

Based in Grand Rapids, MI, BLC has helped clients across industries from hospitality and healthcare to insurance companies and non-profits enterprises. Matt continues to build smarter strategies, forge powerful connections, and make data-driven decisions that upgrade the whole organization. When you work with Bright Lights Consulting, you work directly with someone who is invested in your success.